Bandai America (Legacy)

The Bandai Namco Group has donated 100 million yen to Save the Children in support of their humanitarian cause for people affected by the crisis in Ukraine and who are seeking refuge outside the country.

We hope that the people and communities affected by this crisis will be able to return to peaceful days as soon as possible.

Tamagotchi and Lucasfilm have collaborated with the new Star Wars R2-D2 –Tamagotchi!

Everyone’s favorite galaxy far, far away is now closer than ever with the new Star Wars R2-D2 – Tamagotchi. Tamagotchi, the renowned virtual pet brand, is joining forces with Lucasfilm to bring fans a fun new way to play, inviting fans to interact with R2-D2 like never before.

Tamagotchi and BT21 team up for BT21 Tamagotchi! UNISTARS can now put their favorite BT21 characters in the palm of their hands. Don’t miss a beat by raising this adorable crew with each character having their own unique personalities and behaviors!

Everyone’s Favorite Virtual Pet Continues To Evolve With Exciting New Upgrades!

Bandai America is fortifying the Tamagotchi franchise in the North American market and allowing fans to enter the Tamagotchi world like never before with the release of the Tamagotchi Pix. This device will be the first to feature a built-in camera that allows you to take pictures with your virtual pet and interact with your character in a whole new way!

This new device takes the core of Tamagotchi play (nurturing and caring for your Tamagotchi character) and further immerses users into

New Launch Alert! Demon Slayer and Evangelion Tamagotchi devices have officially debuted! With authentic Japanese programming and packaging, these devices will keep you entertained for hours!

The Evangelion Tamagotchi will be launching with three devices, available in the colors of the series’ core cast of mecha pilots, Shinji, Asuka and Rei. 

The Demon Slayer Tamagotchi is also available with two new devices for Zenitsu Agatsuma and Inosuke Hashibira now available. 

Bandai is thrilled to be included in the Toy Insider’s hand-picked selection that represents an extensive variety of toys to keep kids busy, screen-free playthings filled with educational value, toys that promote diversity, sustainability, and accessibility; and affordable toys that fit any budget!

Bandai builds on dreams, adds to the fun, and strives to inspire kids of all ages around the world! We prioritize developing engaging, quality toys that capture children’s imaginative spirit and provide endless “Fun For The Future” which is why we couldn’t be more proud to be a part of the Toy Insider’s 2020 Holiday Gift Guide!

Everyone’s Favorite Virtual Toy Continues to Evolve with Beloved Characters

Tamagotchi^®, a household name and one of the largest toy brands of all time launches a Hello Kitty Tamagotchi device with two different shell styles: Hello Kitty and Favorite Things. The Tamagotchi brand is no stranger to collaborations and this Fall they’ve teamed up with Sanrio^® to bring fans a new play experience with global icon, Hello Kitty^®.

Grow your Tippies collection with beloved characters from Disney & Peanuts

Get ready for a new twist on play with Tippies! These little cuties spin, tip and stay standing, no matter how, when, or where you play! At only 1.5 inches tall, they’re as compact as they are clever. Your new little buddies are big on personality and Tippies LOVE company – so once you start, you’ll want to collect them all!

We’re not “kitten” around- pre-order now!

Bring the pawsome adventures of 44 Cats home with this all-new line of toys based on the popular animated series as seen on Nickelodeon channels and streaming on Netflix!

Lampo, Milady, Pilou, and Meatball – the four felines who together form the musical band “The Buffycats” in the show – will be available as 3” poseable figures that come in playsets including each character’s accessories.

NEW LAUNCH ALERT! You can now raise your own demon slayer with the authentic Japanese version of the Demon Slayer Tamagotchi! The collaboration comes in three different shades of slayer: Tanjirotchi Demon Slayer Tamagotchi, Nezukotchi Demon Slayer Tamagotchi, and exclusively at Amazon the Kisatsutaitchi Demon Slayer Tamagotchi.